Sergei Balakirev

Position:Director
Employer:AMG Media Agency
Country:Russia

Background

From 2004 to 2011 he held senior positions in the field of marketing and advertising in the largest companies of the Ural region MTS, TC Monetka, TC SuperStroy.

Teacher of the largest, recognized business schools in the Ural region and Russia, UrFU, as well as IGUP, Brenmark, WEB2WIN, School of Business Communication, etc. During the teaching period, more than 1,000 students, entrepreneurs, and managers have been trained.

He has developed and organized advertising campaigns for the opening of more than 80 shopping malls, hypermarkets, supermarkets, supermarkets, and mobile phone shops. Successful experience in setting up and implementing business processes in retail chains related to product range management.

He was awarded twice by the Governor of the Sverdlovsk region for special achievements in scientific and creative activities.

He is the author and co-author of more than 30 scientific publications on marketing, politics, economics, and product assortment management.

Topics of presentations

2016
  1. The developer's strategy. Media strategy

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