Background
Maxim Marachuk is the commercial director of CleverHome, a Russian BMS platform for digitalization of residential complexes.
20 years of experience in creating and managing commercial divisions.
He headed the sales and customer service areas in the federal
telecom operators and engineering companies, working in both B2B and B2C segments.
This experience defines his approach to CleverHome: a product for a developer and
The management company is assessed not only by the set of functions for residents, but also by the economics of implementation and the cost of subsequent operation.
At CleverHome, he is responsible for commercial strategy, product economics and
work with key clients — developers, integrators and
management companies.
He speaks on industry platforms with the following topics
digitalization of residential real estate, the cost of implementation and ownership
engineering systems and building relationships between the developer, the management company and the resident.