Background
Georgy Alekseevich Umorin started his professional career in 2006, founded the company "Graffiti Design", specializing in 3D modeling, web and graphic design. In 2014, he created the company Graff Interactive, which was later reorganized into the GRAFF Interactive group of companies. Today, the group unites areas of software development, multimedia and interactive solutions for various industries, from development and industry to museum and educational projects.
Under George's leadership, the company has consistently expanded its geography and scope of operations: in 2022, a branch in the UAE was opened, and in 2023, a subsidiary of GRAFF.estate, specializing in interactive sales tools for developers, won the BUILD UP technology startup accelerator and received the status of a resident of the Skolkovo Foundation. By 2025, GRAFF.estate's portfolio included more than 65 projects for 52 developers in Russia and the UAE.
For 18 years of work under the leadership of George, GRAFF Interactive projects have covered the territory from Vladivostok to Saudi Arabia. The company's key customers include Russian Railways, Rosatom, Rostec, the Moscow Government, as well as major construction holdings. The main areas of activity include the development of software, VR/AR solutions, multimedia installations, educational platforms and interactive exhibitions.
In addition to his entrepreneurial activities, Georgy participates in educational projects: he is the chairman of the USAHU Examination Committee, contributing to the training of specialists in the field of architecture and design.