Block 5. Advertising management, analytics and sales planning, pricing
1. How to effectively manage a team in difficult times. Life Hacks for Marketing Directors
Dmitry Lipovoy, Marketing Director, Federal Developer Zhelezno
2. Bozhena Tikhonova, Head of Integrated Projects at VK
3. Mikhail Butenko, RPA Compass
4. Pavel Busygin, Commercial Director of Aston Group, Yekaterinburg
5. Kalinin Alexander, Smartis Sales Director
Block 6. Developer's CRM, transaction matching
1. From application to transaction: Automation of CRM funnels and a catalog of transactions
Maxim Sypchenko, Head of IT BAZA Development
2. CRM: from a database to an electronic sales assistant, taking into account the neurobiology of Customers
Alexander Ternyushchenko, Sales Director, Zhelezno