Session of the Metropolis Partner

General design: an open dialogue between industry leaders

Venue

Зал №3.8

Date

October 1 2025

Time

10:00-11:30

Moderator:

Sergei Khramushin

Director, RIC TASS Ural Press Center

Topics of presentations:

Analytics for the general design service in Russia. Factors affecting the market and demand

Alexander Vorozhbitov

General manager, METROPOLIS

The general designer in the economics of the project: challenges and roles

Vladimir Ivanov

Managing Partner, GC "Spectrum"

Economics of design solutions: the role of the general designer in shaping the financial model of a development project

General manager, JSC "GORPROEKT"

Standardizing business processes to improve performance in the industry

Alexander Mamaev

Executive Director, APEX Design Bureau LLC

General design as an indivisible responsibility for the result from start to finish, regardless of the circumstances

General manager, MARKS GROUP

Actual problems of designing high-rise buildings

General manager, GC "OLIMPROEKT"

Questions for discussion during the panel discussion

Staffing of the industry.
Are market participants like—minded people or competitors: how to influence the market so that everyone feels comfortable working.
Is a trade union/association / or other organizational form necessary to develop standards, forms and rules of business for project companies, or is it possible to live within the framework of general concepts?

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