Marketing in development

New building market: in search of lost demand

Venue
Павильон 3, Зал №3
View the route
Date
October 2 2025
Time
10:00-11:30

Moderator:

Director, HOD Consulting

Topics of presentations:

Trends of changes in the market of new buildings. What does the client want today?

Deputy Commercial Director - Director of Civil Engineering Projects, Sinara-Development

The numbers are not in the table: how to build marketing and product strategy based on real market analytics

Director, SMART.Realty

Product development in real estate: Analysis of nominees and identification of trends in 2025

Founder, The URBAN ecosystem

Real estate market trends 2025

Commercial Director, Praktika Company

New buildings amid lower rates - opportunities and risks for the industry

The head of the Cian.Analysts, AERIELTOR LLC

Panelist

Director of Marketing and Analytics, Ural Construction Holding Atom

Demand for new buildings has fallen, while supply has increased. We are discussing with market participants how we can sell more in 2025 and what strategies will work in the next 2-3 years. What indicators should be paid attention to in the current work, and what will determine the movement in the medium term.

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